Monday, February 9, 2015

Google AdWords Upgrades URLs for Better Tracking

Google AdWords has simplified the URL process by splitting the landing page portion of the URL from the tracking information, which means advertisers can update ads without stopping them.

Source: Home - SearchEngineWatch

Right to be Forgotten Should Apply Only in Europe, Says Google

Wikipedia founder Jimmy Wales among those backing Google's stance.

Source: Home - SearchEngineWatch

The Myth of the Penguin "Penalty"

I'm constantly amazed by the amount of confusion and misunderstanding that surrounds Penguin. I'm equally surprised at some of the conclusions drawn by people regarding the steps necessary to get on the right side of the algorithm.

Source: Home - SearchEngineWatch

Sunday, February 8, 2015

Your SEO Insider: Citation building, Link building mindset, and Google news

Welcome back! Working on reformatting to make the Insider more user-friendly. Today's edition will be split into two sections: SEO Tips and Best Practices: practical, action oriented SEO articles SEO News: events and announcements from the world of search Don't miss: Citation building for local search how to view content like a Link Builder common […]

Author information

Brent Carnduff

I am an Search Engine Marketing specialist and speaker, former teacher and basketball coach, married with 2 children (Daniel & Ashley), a wanna be author, avid reader, an out of shape cyclist, and a Canadian ex-pat.

I hope to add a voice of reason, understanding, and professionalism to the SEO industry.

The post Your SEO Insider: Citation building, Link building mindset, and Google news appeared first on SteamFeed.

Source: SteamFeed

Friday, February 6, 2015

Bing Updates Quality Score

Bing is upgrading its quality score, which the search engine uses to gauge how competitive ads are in the marketplace.

Source: Home - SearchEngineWatch

Google's "Local Guides" Encourage Yelp-Like Reviews on Mobile

In the latest update to the Google Maps app is "Local Guides," a feature that is similar to "Yelp Elite."

Source: Home - SearchEngineWatch

Google Continues to Urge Marketers to Be Mobile-Friendly

The tech giant is sending warnings to webmasters whose sites are not mobile-friendly. How can you adapt and optimize your mobile SEO strategy?

Source: Home - SearchEngineWatch